Wendy's
5,489 mapped US locations. Median trade area within 3 miles: 47,732 residents and a $71,469 median household income.
Compared with the typical US retail site, a Wendy's trade area holds more convenience, big box and auto — and less apparel, beauty and coffee.
Inspections. How Wendy's's Florida stores run against their county baseline, on InspectLens: How Wendy's's Florida stores run →
Who lives around it
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Population within 1 mi | 3,050 | 6,489 | 11,699 | |
| Population within 3 mi | 20,344 | 47,732 | 87,441 | |
| Population within 5 mi | 39,502 | 107,652 | 209,309 | |
| Households within 3 mi | 7,951 | 18,407 | 33,483 | |
| Median household income (3 mi) | $56,203 | $71,469 | $92,407 | |
| Median age (3 mi) | 36.0 | 38.7 | 41.6 | |
| Owner-occupied homes (3 mi) | 53.0% | 61.9% | 71.2% | |
| Family households (3 mi) | 56.9% | 62.8% | 69.6% | |
| Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees. | 2,275 | 6,542 | 13,214 |
How you get there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access. | 68 m | 114 m | 198 m | |
| Distance to a primary road | 43 m | 133 m | 1.6 km | |
| Distance to a motorway | 146 m | 512 m | 1.8 km | |
| Traffic signals within 1 mi | 9 | 18 | 33 |
What else is there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km. | 85 m | 129 m | 234 m | |
| Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded. | 14 | 29 | 52 | |
| Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one. | 0.0044 | 0.0067 | 0.0101 |
The retail mix around its sites
Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.
| Category | Median within 3 mi | Share of mix | vs typical site |
|---|---|---|---|
| Convenience | 12 | 3.8% | |
| Big box | 7 | 2.1% | |
| Auto | 36 | 12.3% | |
| Lodging | 8 | 2.6% | |
| Grocery | 7 | 2.2% | |
| Education | 20 | 6.4% | |
| Pharmacy | 5 | 1.6% | |
| Home improvement | 3 | 1.0% | |
| Fast food | 29 | 9.6% | |
| Banks | 12 | 4.0% | |
| Entertainment | 2 | 0.7% | |
| Restaurants | 33 | 11.0% | |
| Other retail | 57 | 18.5% | |
| Professional services | 5 | 1.6% | |
| Fitness | 6 | 2.1% | |
| Medical | 10 | 3.3% | |
| Bars | 3 | 0.9% | |
| Coffee | 6 | 1.9% | |
| Beauty | 10 | 3.5% | |
| Apparel | 4 | 1.5% |
Where its locations are
Top metro areas
| New York-Newark-Jersey City, NY-NJ | 179 |
| Chicago-Naperville-Elgin, IL-IN | 154 |
| Atlanta-Sandy Springs-Roswell, GA | 151 |
| Dallas-Fort Worth-Arlington, TX | 128 |
| Miami-Fort Lauderdale-West Palm Beach, FL | 103 |
| Detroit-Warren-Dearborn, MI | 102 |
| Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 97 |
| Houston-Pasadena-The Woodlands, TX | 89 |
Top states
| FL | 443 |
| TX | 388 |
| OH | 369 |
| CA | 280 |
| GA | 270 |
| PA | 249 |
| MI | 222 |
| NC | 218 |
What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.
Every count around a Wendy's site is computed with Wendy's itself excluded, so a chain never counts its own stores.