Orangetheory Fitness
639 mapped US locations. Median trade area within 3 miles: 80,895 residents and a $105,751 median household income.
Compared with the typical US retail site, a Orangetheory Fitness trade area holds more apparel, coffee and beauty — and less big box, auto and lodging.
Who lives around it
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Population within 1 mi | 6,660 | 10,922 | 18,450 | |
| Population within 3 mi | 51,104 | 80,895 | 134,333 | |
| Population within 5 mi | 114,154 | 196,578 | 325,848 | |
| Households within 3 mi | 19,529 | 31,277 | 53,772 | |
| Median household income (3 mi) | $83,030 | $105,751 | $126,744 | |
| Median age (3 mi) | 36.5 | 39.2 | 41.9 | |
| Owner-occupied homes (3 mi) | 47.3% | 60.8% | 72.1% | |
| Family households (3 mi) | 51.3% | 63.0% | 70.5% | |
| Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees. | 9,348 | 15,421 | 27,538 |
How you get there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access. | 82 m | 134 m | 206 m | |
| Distance to a primary road | 91 m | 235 m | 1.0 km | |
| Distance to a motorway | 271 m | 663 m | 1.9 km | |
| Traffic signals within 1 mi | 20 | 35 | 67 |
What else is there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km. | 209 m | 374 m | 734 m | |
| Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded. | 10 | 20 | 36 | |
| Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one. | 0.0058 | 0.0084 | 0.0117 |
The retail mix around its sites
Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.
| Category | Median within 3 mi | Share of mix | vs typical site |
|---|---|---|---|
| Apparel | 20 | 2.8% | |
| Coffee | 17 | 3.1% | |
| Beauty | 38 | 5.7% | |
| Fitness | 20 | 2.9% | |
| Bars | 8 | 1.3% | |
| Medical | 32 | 4.4% | |
| Restaurants | 82 | 13.1% | |
| Professional services | 14 | 1.9% | |
| Other retail | 140 | 21.1% | |
| Entertainment | 4 | 0.8% | |
| Banks | 28 | 4.1% | |
| Fast food | 55 | 8.6% | |
| Pharmacy | 9 | 1.4% | |
| Grocery | 13 | 1.9% | |
| Home improvement | 6 | 0.9% | |
| Education | 34 | 5.0% | |
| Convenience | 17 | 2.9% | |
| Lodging | 13 | 1.9% | |
| Auto | 60 | 8.7% | |
| Big box | 10 | 1.4% |
Where its locations are
Top metro areas
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 53 |
| New York-Newark-Jersey City, NY-NJ | 35 |
| Chicago-Naperville-Elgin, IL-IN | 30 |
| San Francisco-Oakland-Fremont, CA | 26 |
| Seattle-Tacoma-Bellevue, WA | 23 |
| Los Angeles-Long Beach-Anaheim, CA | 19 |
| Denver-Aurora-Centennial, CO | 18 |
| Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 18 |
Top states
| CA | 80 |
| VA | 47 |
| FL | 45 |
| TX | 42 |
| NY | 38 |
| IL | 35 |
| OH | 30 |
| WA | 27 |
What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.
Every count around a Orangetheory Fitness site is computed with Orangetheory Fitness itself excluded, so a chain never counts its own stores.