El Pollo Loco
398 mapped US locations. Median trade area within 3 miles: 135,797 residents and a $86,902 median household income.
Compared with the typical US retail site, a El Pollo Loco trade area holds more coffee, fast food and education — and less banks, bars and auto.
El Pollo Loco is a franchise. Its investment range, fees and FDD details live on FranchiseLens: El Pollo Loco franchise economics →
Who lives around it
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Population within 1 mi | 12,398 | 18,743 | 26,466 | |
| Population within 3 mi | 88,497 | 135,797 | 209,517 | |
| Population within 5 mi | 202,770 | 332,037 | 526,942 | |
| Households within 3 mi | 29,829 | 46,657 | 69,594 | |
| Median household income (3 mi) | $73,459 | $86,902 | $106,317 | |
| Median age (3 mi) | 35.0 | 37.2 | 39.5 | |
| Owner-occupied homes (3 mi) | 45.1% | 54.4% | 62.6% | |
| Family households (3 mi) | 63.0% | 70.9% | 76.1% | |
| Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees. | 10,824 | 17,913 | 29,720 |
How you get there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access. | 47 m | 85 m | 133 m | |
| Distance to a primary road | 31 m | 43 m | 446 m | |
| Distance to a motorway | 252 m | 727 m | 1.9 km | |
| Traffic signals within 1 mi | 32 | 52 | 77 |
What else is there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km. | 75 m | 99 m | 169 m | |
| Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded. | 49 | 79 | 115 | |
| Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one. | 0.0034 | 0.0048 | 0.0071 |
The retail mix around its sites
Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.
| Category | Median within 3 mi | Share of mix | vs typical site |
|---|---|---|---|
| Coffee | 20 | 3.2% | |
| Fast food | 79 | 11.6% | |
| Education | 49 | 7.1% | |
| Grocery | 16 | 2.4% | |
| Beauty | 29 | 4.5% | |
| Lodging | 18 | 2.6% | |
| Entertainment | 5 | 0.8% | |
| Restaurants | 75 | 12.1% | |
| Apparel | 12 | 1.9% | |
| Medical | 26 | 3.8% | |
| Big box | 13 | 1.9% | |
| Other retail | 124 | 18.8% | |
| Pharmacy | 10 | 1.5% | |
| Professional services | 11 | 1.6% | |
| Fitness | 15 | 2.1% | |
| Convenience | 23 | 3.2% | |
| Home improvement | 6 | 0.9% | |
| Auto | 71 | 9.5% | |
| Bars | 6 | 0.8% | |
| Banks | 22 | 3.2% |
Where its locations are
Top metro areas
| Los Angeles-Long Beach-Anaheim, CA | 160 |
| Riverside-San Bernardino-Ontario, CA | 53 |
| San Diego-Chula Vista-Carlsbad, CA | 23 |
| Phoenix-Mesa-Chandler, AZ | 23 |
| Las Vegas-Henderson-North Las Vegas, NV | 20 |
| Dallas-Fort Worth-Arlington, TX | 12 |
| Sacramento-Roseville-Folsom, CA | 10 |
| Houston-Pasadena-The Woodlands, TX | 9 |
Top states
| CA | 303 |
| TX | 30 |
| AZ | 27 |
| NV | 25 |
| UT | 9 |
| CO | 2 |
| NM | 1 |
| WA | 1 |
What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.
Every count around a El Pollo Loco site is computed with El Pollo Loco itself excluded, so a chain never counts its own stores.