Dutch Bros. Coffee
761 mapped US locations. Median trade area within 3 miles: 66,373 residents and a $77,019 median household income.
Compared with the typical US retail site, a Dutch Bros. Coffee trade area holds more coffee, professional services and medical — and less big box, grocery and lodging.
Who lives around it
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Population within 1 mi | 6,085 | 9,808 | 14,391 | |
| Population within 3 mi | 38,286 | 66,373 | 98,350 | |
| Population within 5 mi | 69,841 | 133,252 | 225,602 | |
| Households within 3 mi | 14,301 | 25,047 | 37,472 | |
| Median household income (3 mi) | $63,200 | $77,019 | $94,039 | |
| Median age (3 mi) | 35.0 | 37.5 | 39.9 | |
| Owner-occupied homes (3 mi) | 53.1% | 59.6% | 68.2% | |
| Family households (3 mi) | 58.5% | 65.1% | 71.6% | |
| Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees. | 4,359 | 8,350 | 14,548 |
How you get there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access. | 64 m | 122 m | 199 m | |
| Distance to a primary road | 35 m | 109 m | 1.5 km | |
| Distance to a motorway | 174 m | 704 m | 2.1 km | |
| Traffic signals within 1 mi | 12 | 22 | 36 |
What else is there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km. | 229 m | 460 m | 948 m | |
| Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded. | 6 | 14 | 24 | |
| Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one. | 0.0051 | 0.0077 | 0.0111 |
The retail mix around its sites
Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.
| Category | Median within 3 mi | Share of mix | vs typical site |
|---|---|---|---|
| Coffee | 14 | 2.9% | |
| Professional services | 9 | 2.1% | |
| Medical | 21 | 4.3% | |
| Home improvement | 5 | 1.1% | |
| Other retail | 99 | 21.3% | |
| Beauty | 19 | 4.2% | |
| Fitness | 12 | 2.4% | |
| Fast food | 48 | 9.8% | |
| Bars | 5 | 1.1% | |
| Entertainment | 3 | 0.7% | |
| Convenience | 16 | 3.4% | |
| Auto | 52 | 11.1% | |
| Pharmacy | 7 | 1.5% | |
| Restaurants | 51 | 10.8% | |
| Apparel | 8 | 1.7% | |
| Education | 27 | 5.7% | |
| Banks | 17 | 3.6% | |
| Lodging | 11 | 2.2% | |
| Grocery | 9 | 1.9% | |
| Big box | 8 | 1.6% |
Where its locations are
Top metro areas
| Portland-Vancouver-Hillsboro, OR-WA | 52 |
| Phoenix-Mesa-Chandler, AZ | 50 |
| Dallas-Fort Worth-Arlington, TX | 40 |
| Sacramento-Roseville-Folsom, CA | 34 |
| Boise City, ID | 23 |
| Medford, OR | 20 |
| San Antonio-New Braunfels, TX | 19 |
| Denver-Aurora-Centennial, CO | 17 |
Top states
| OR | 145 |
| CA | 141 |
| TX | 106 |
| WA | 70 |
| AZ | 68 |
| CO | 45 |
| ID | 33 |
| UT | 28 |
What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.
Every count around a Dutch Bros. Coffee site is computed with Dutch Bros. Coffee itself excluded, so a chain never counts its own stores.