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Chipotle

3,162 mapped US locations. Median trade area within 3 miles: 76,820 residents and a $88,727 median household income.

Compared with the typical US retail site, a Chipotle trade area holds more apparel, coffee and beauty — and less auto, big box and convenience.

Inspections. How Chipotle's Florida stores run against their county baseline, on InspectLens: How Chipotle's Florida stores run →

Who lives around it

Measure25thMedian75thvs typical site
Population within 1 mi5,7499,89817,1751.30×
Population within 3 mi46,00776,820124,4891.35×
Population within 5 mi104,487184,124310,9341.41×
Households within 3 mi17,68829,19748,9521.32×
Median household income (3 mi)$69,551$88,727$113,3821.14×
Median age (3 mi)36.238.741.11.00×
Owner-occupied homes (3 mi)47.7%59.8%69.9%0.97×
Family households (3 mi)54.6%62.5%70.1%0.99×
Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees.6,94812,81622,2851.53×

How you get there

Measure25thMedian75thvs typical site
Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access.61 m101 m160 m0.72×
Distance to a primary road45 m126 m1.0 km0.52×
Distance to a motorway217 m582 m1.5 km0.93×
Traffic signals within 1 mi1933581.57×

What else is there

Measure25thMedian75thvs typical site
Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km.76 m109 m170 m0.51×
Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded.2848792.29×
Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one.0.00490.00720.01041.02×

The retail mix around its sites

Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.

CategoryMedian within 3 miShare of mixvs typical site
Apparel122.2%1.23×
Coffee132.7%1.23×
Beauty244.7%1.17×
Bars61.2%1.17×
Fitness132.5%1.12×
Restaurants6212.4%1.09×
Entertainment40.8%1.08×
Medical223.9%1.06×
Professional services101.8%1.04×
Other retail10520.1%1.03×
Banks213.9%1.00×
Pharmacy81.6%0.99×
Fast food489.2%0.98×
Grocery112.1%0.97×
Lodging122.3%0.96×
Education315.8%0.95×
Home improvement50.9%0.94×
Convenience173.3%0.94×
Big box101.8%0.89×
Auto5410.2%0.89×

Where its locations are

Top metro areas

New York-Newark-Jersey City, NY-NJ183
Los Angeles-Long Beach-Anaheim, CA165
Chicago-Naperville-Elgin, IL-IN151
Washington-Arlington-Alexandria, DC-VA-MD-WV145
Dallas-Fort Worth-Arlington, TX111
Houston-Pasadena-The Woodlands, TX75
Atlanta-Sandy Springs-Roswell, GA74
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD73

Top states

CA440
TX266
OH226
FL182
NY178
IL167
VA132
PA122

What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.

Every count around a Chipotle site is computed with Chipotle itself excluded, so a chain never counts its own stores.