Burger King
6,279 mapped US locations. Median trade area within 3 miles: 44,280 residents and a $68,143 median household income.
Compared with the typical US retail site, a Burger King trade area holds more convenience, auto and education — and less apparel, beauty and medical.
Burger King is a franchise. Its investment range, fees and FDD details live on FranchiseLens: Burger King franchise economics →
Inspections. How Burger King's Florida stores run against their county baseline, on InspectLens: How Burger King's Florida stores run →
Who lives around it
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Population within 1 mi | 2,747 | 6,300 | 12,041 | |
| Population within 3 mi | 15,991 | 44,280 | 87,195 | |
| Population within 5 mi | 28,885 | 95,835 | 209,192 | |
| Households within 3 mi | 6,108 | 17,076 | 33,246 | |
| Median household income (3 mi) | $54,225 | $68,143 | $86,967 | |
| Median age (3 mi) | 35.6 | 38.4 | 41.4 | |
| Owner-occupied homes (3 mi) | 52.0% | 61.2% | 70.5% | |
| Family households (3 mi) | 56.9% | 62.9% | 69.5% | |
| Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees. | 1,625 | 5,395 | 12,139 |
How you get there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access. | 68 m | 111 m | 211 m | |
| Distance to a primary road | 44 m | 130 m | 1.7 km | |
| Distance to a motorway | 132 m | 546 m | 2.0 km | |
| Traffic signals within 1 mi | 7 | 16 | 31 |
What else is there
| Measure | 25th | Median | 75th | vs typical site |
|---|---|---|---|---|
| Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km. | 91 m | 141 m | 282 m | |
| Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded. | 11 | 27 | 51 | |
| Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one. | 0.0043 | 0.0067 | 0.0102 |
The retail mix around its sites
Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.
| Category | Median within 3 mi | Share of mix | vs typical site |
|---|---|---|---|
| Convenience | 11 | 4.0% | |
| Auto | 34 | 12.7% | |
| Education | 19 | 6.8% | |
| Big box | 6 | 2.1% | |
| Grocery | 6 | 2.3% | |
| Lodging | 7 | 2.5% | |
| Home improvement | 3 | 1.0% | |
| Pharmacy | 5 | 1.6% | |
| Fast food | 27 | 9.3% | |
| Entertainment | 2 | 0.7% | |
| Banks | 11 | 3.9% | |
| Bars | 3 | 1.0% | |
| Other retail | 51 | 18.3% | |
| Restaurants | 29 | 10.6% | |
| Professional services | 5 | 1.6% | |
| Coffee | 5 | 1.9% | |
| Fitness | 6 | 2.0% | |
| Medical | 9 | 3.2% | |
| Beauty | 9 | 3.2% | |
| Apparel | 4 | 1.4% |
Where its locations are
Top metro areas
| New York-Newark-Jersey City, NY-NJ | 202 |
| Chicago-Naperville-Elgin, IL-IN | 198 |
| Houston-Pasadena-The Woodlands, TX | 134 |
| Atlanta-Sandy Springs-Roswell, GA | 119 |
| Los Angeles-Long Beach-Anaheim, CA | 114 |
| Phoenix-Mesa-Chandler, AZ | 113 |
| Miami-Fort Lauderdale-West Palm Beach, FL | 111 |
| Dallas-Fort Worth-Arlington, TX | 102 |
Top states
| TX | 476 |
| CA | 469 |
| FL | 460 |
| OH | 281 |
| NY | 279 |
| IL | 263 |
| PA | 254 |
| MI | 253 |
What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.
Every count around a Burger King site is computed with Burger King itself excluded, so a chain never counts its own stores.