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Burger King

6,279 mapped US locations. Median trade area within 3 miles: 44,280 residents and a $68,143 median household income.

Compared with the typical US retail site, a Burger King trade area holds more convenience, auto and education — and less apparel, beauty and medical.

Burger King is a franchise. Its investment range, fees and FDD details live on FranchiseLens: Burger King franchise economics →

Inspections. How Burger King's Florida stores run against their county baseline, on InspectLens: How Burger King's Florida stores run →

Who lives around it

Measure25thMedian75thvs typical site
Population within 1 mi2,7476,30012,0410.83×
Population within 3 mi15,99144,28087,1950.78×
Population within 5 mi28,88595,835209,1920.74×
Households within 3 mi6,10817,07633,2460.78×
Median household income (3 mi)$54,225$68,143$86,9670.88×
Median age (3 mi)35.638.441.40.99×
Owner-occupied homes (3 mi)52.0%61.2%70.5%0.99×
Family households (3 mi)56.9%62.9%69.5%0.99×
Residents with a bachelor's degree (3 mi)ACS B15003_022E — bachelor's as the highest degree attained, so it excludes graduate degrees.1,6255,39512,1390.65×

How you get there

Measure25thMedian75thvs typical site
Distance to a traffic signalSignalised intersections are the cheapest available proxy for an arterial with turning access.68 m111 m211 m0.80×
Distance to a primary road44 m130 m1.7 km0.53×
Distance to a motorway132 m546 m2.0 km0.88×
Traffic signals within 1 mi716310.76×

What else is there

Measure25thMedian75thvs typical site
Distance to the nearest business of the same kindAny business in the chain's own category - an independent counts the same as a national brand. Reads 50 km when there is nothing of the kind within 50 km.91 m141 m282 m0.66×
Businesses of the same kind within 3 miA grocer's competitors are other grocers, a gym's are other gyms. The chain's own stores are excluded.1127511.29×
Mapped POIs per resident (3 mi)A coverage flag, not a market signal: a low value can mean an empty trade area or a thinly mapped one.0.00430.00670.01020.95×

The retail mix around its sites

Median count of each category within 3 miles, and that category's share of all mapped retail in the ring. The share is what makes this a fingerprint rather than a density reading — it is what separates a Walmart trade area from a Starbucks one.

CategoryMedian within 3 miShare of mixvs typical site
Convenience114.0%1.15×
Auto3412.7%1.11×
Education196.8%1.11×
Big box62.1%1.08×
Grocery62.3%1.07×
Lodging72.5%1.06×
Home improvement31.0%1.03×
Pharmacy51.6%1.02×
Fast food279.3%0.99×
Entertainment20.7%0.99×
Banks113.9%0.98×
Bars31.0%0.94×
Other retail5118.3%0.94×
Restaurants2910.6%0.93×
Professional services51.6%0.92×
Coffee51.9%0.88×
Fitness62.0%0.88×
Medical93.2%0.88×
Beauty93.2%0.80×
Apparel41.4%0.80×

Where its locations are

Top metro areas

New York-Newark-Jersey City, NY-NJ202
Chicago-Naperville-Elgin, IL-IN198
Houston-Pasadena-The Woodlands, TX134
Atlanta-Sandy Springs-Roswell, GA119
Los Angeles-Long Beach-Anaheim, CA114
Phoenix-Mesa-Chandler, AZ113
Miami-Fort Lauderdale-West Palm Beach, FL111
Dallas-Fort Worth-Arlington, TX102

Top states

TX476
CA469
FL460
OH281
NY279
IL263
PA254
MI253

What the “vs typical site” column means. It is this chain's median divided by the median across all 173,178 tracked retail sites. 1.00× is exactly typical. It describes where the chain is today; it is not a prediction and not a judgement about any individual location.

Every count around a Burger King site is computed with Burger King itself excluded, so a chain never counts its own stores.